Saturday

Its All In The Packaging

I'm sure you have probably seen this belt on the High Snob already, but my purpose is not to point out this belt. I wanted to just show my approval (like it really matters) on the packaging. The belt is kinda blah (RL does it better), but the custom wood-burned boxes really pick up the slack. In this world of artificial-ness and aesthetic, packaging truly is everything and its good to see streetwear brands embracing that principal.